How I Grew Signups 71% in 90 Days by Running GTM Like an Engineer
I didn't run more campaigns. I built the systems that let me do the work of a team. Here's how running GTM like an engineer grew signups 71%.
DevRel & Community
Covering the strategies and tactics for building and nurturing a community of mutually beneficial relationships between organizations and developers of a product.
9 Posts
I launched Built for Devs on Product Hunt today
Developer adoption intelligence for dev tool founders launched today on Product Hunt. Plus a free DevRel Playbook for this community.
Developer Relations: Trust is Built in the Trenches, Not Through Marketing
Developer relations isn't about marketing tactics. It's about engineers helping engineers build better software through authentic technical partnerships and shared challenges.
DevRel is Sales
Have you ever given a presentation, had a developer ask you questions afterward, and later that same developer became a customer? Who influenced that sale?
What is DevRel?
Developer Relations is enabling a developer to be successful with your product, while aligning with your company goals.
Learning to Code & Building a Guitar Hero Community
...here I am 15 years later building developer communities professionally. Apparently, I've always had a passion for bringing like-minded people together.
